by mike | Jan 18, 2018 | Digital Strategy
By now we are all familiar with seeing the lock on our web browser when we are visiting e-commerce sites. See below the area highlighted where you enter the web address. It has the lock with the word “Secure” to the right of it. This is accomplished by installing a...
by mike | Aug 7, 2017 | Digital Strategy
There are many occasions that you may want to share your Google Analytics data with other people within your organization or third party consultants. Follow these simple steps in order to invite someone to share your Google Analytics account. Note: You will have to...
by mike | Jul 11, 2017 | Digital Strategy
The use of video on web sites is continuing to grow. Most organizations do not think strategically when creating their videos. We believe that every chance you get, you should think about multiple uses of the same element. Video is no different. When considering...
by mike | May 21, 2017 | Digital Strategy
One of the key benefits of digital marketing is the ability to measure it’s performance to help make strategic decisions. Globally, the most used website analytics tool is Google Analytics. If you manage one of the 50 million websites that use Google Analytics, it is...
by mike | Apr 14, 2017 | Digital Strategy
Live Chat platforms have been around for a very long time. Back when they were introduced, implementing them was complicated and required a programmer. This is not longer the case. Attracting qualified visitors to your web site can be expensive. Now that...
by mike | Apr 14, 2017 | Digital Strategy
If you are looking for a Live Chat feature to integrate into your web site, there are several features to be aware of. Like most software, the more complex the features, the more costly the software. With that stated, the average monthly cost for paid Live Chat...