Generating & Closing Digital Marketing Leads Video Available
On October 14, 2020, Michael Rosenfeld conducted a webinar with his co-host Larry Van Sant entitled “Generating & Closing Digital Marketing Leads”. This webinar was well attended and the feedback was amazing. We felt we would share this webinar with you. We hope you enjoy. The video is available at https://youtu.be/vRo6Brwp_M8
Season 1 Finale of “The Conversation”
Our own Mike Rosenfeld is the co-host a podcast entitled "The Conversation". It is about the challenges facing U.S. cities with a focus on Baltimore. Check it out at http://theconversation.city/the-podcasts/
Google Analytics 101 Webinar Video Available
On August 19, 2020, Michael Rosenfeld conducted a webinar entitled "Google Analytics 101". This webinar was well attended and the feedback was amazing. We felt we would share this webinar with you. We hope you enjoy. The video is available at https://youtu.be/U0E_WaFt2ag
What Are Google Alerts and How Can You Use Them Strategically
Google Alerts is a very underutilized tool. It is a free tool that allows organizations to monitor their online presence. Below are some ways you can benefit from using this tool. Help track progress of your newly published content to see if it has been indexed by Google's search bots. You can do this by tracking your company name, a specific URL, or the...
Our Websites Over The Years
In reflecting back over our 25 years in business, I thought it would be fun to share some of the versions of our websites starting from the 1990's. Check these out. We all have come a long way.
Pros and Cons of Adding Live Chat to Your Web Site
Live Chat platforms have been around for a very long time. Back when they were introduced, implementing them was complicated and required a programmer. This is not longer the case. Attracting qualified visitors to your web site can be expensive. Now that...
How To Evaluation Live Chat Features For Your Website
If you are looking for a Live Chat feature to integrate into your web site, there are several features to be aware of. Like most software, the more complex the features, the more costly the software. With that stated, the average monthly cost for paid Live Chat...
Best Performing Ad Banner Sizes on the Google Network
There are many sizes and standards of ad banners within the Google Network. Some do outperform others. Google likes to have the flexibility of having as much inventory of each ad banner size so they can maximize what they can display on any given page. As a general...
Joomla Security Alert
Spammers love to take advantage of vulnerabilities in web platforms. Currently, we are providing a friendly heads up regarding a vulnerability associated with Joomla. The most current version of Joomla is 3.6. If you are running an older version of Joomla,...
Significant WordPress Vulnerability-Update to 4.7.2 Now
WebConnection subscribes to some of the top services to keep us informed regarding all things web related. One of those services is Sucuri, a leading web site security expert. Their researchers have found a vulnerability in WordPress versions 4.7 and 4.71. If you...
Internet Speed Experiment When You Travel Abroad
As 2016 comes to an end, many of you will be traveling from your home country to go on vacation. Are you going to try to stay disconnected and shut down all of your devices? If so, good luck with that. Those of you who plan to stay connected, try to pay attention...
Hey Google, Stay Out Of My Business!
Did I get your attention? I am an Fractional Chief Digital officer which means I provide digital strategies to companies who can not justify hiring a full time Chief Digital Officer. I have to begin by saying that Google is one of the most influential forces in the...
B2B Digital Marketing Quick Tactics
Was just working with a partner to try to help them think creatively on how to help market their B2B client. Here is a summary of ideas I felt could benefit others. I. LinkedIn A. Participation in strategic groups (replicated by all those in role) B. Use...
Target On My Back – SEO Specialists Dirty Secrets Revealed
Chapter One: 450 Times More Likely To Get Struck By Lightning Ok, if you are reading this then I must have gotten your attention. If you happen to be a Search Engine Optimization specialist, I am not lumping you all together in one category. The beautiful thing...
How To Add An Admin To Google Adwords
As A Google Adwords Certified Company and being part of the Google Partners, we often find a need to have our clients give us administrative access to their existing Google Adwords Account. We felt it would be helpful to provide a quick and easy overview of how to...